TikTok has partnered with DistroKid to introduce independent artists to TikTok Music, the company’s subscription streaming service.
Independent artists who utilize DistroKid to distribute their music will now have an additional outlet on TikTok.
TikTok’s Spotify Competitor Adds Indie Artists to its Library
A recent partnership between the video platform and DistroKid may introduce millions of songs by independent artists to TikTok Music, the platform’s subscription-based streaming service that was introduced earlier this year.
While this service is currently accessible in only a few countries, such as Indonesia, Brazil, Australia, Mexico, and Singapore, it could be an attractive option for aspiring musicians seeking a chance at going viral.
DistroKid artists previously had the choice to include their music in TikTok’s library. Today’s announcement extends this option to TikTok Music.
Furthermore, artists could upload their music to TikTok’s Commercial Music Library, which consists of tracks that businesses and brands can use in their videos and advertisements. With this new agreement, DistroKid’s music will also be accessible in CapCut, TikTok’s independent editing application.
TikTok’s Resounding Impact on the Music Industry
TikTok has exerted significant influence on the music industry, from propelling songs to the top of the charts to boosting undiscovered and unsigned artists.
Over the past year, TikTok has introduced a live-streamed music competition, an in-person music festival scheduled for December, and a collaboration with Billboard to establish a chart grounded on TikTok usage data for songs. The music industry eagerly seeks viral hits, and TikTok is the platform where they can be discovered.
When contrasted with the company’s other projects, TikTok Music is still in its initial stages. However, the integration between the primary TikTok app and the streaming service might provide TikTok Music with a competitive edge compared to platforms like Spotify or Apple Music. Users can conveniently switch to TikTok Music to listen to the complete song they came across on TikTok when they sync their applications.
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