Microsoft Reverses Windows 11 Decision over Ads

Microsoft reverses Windows 11 decision over ads after users reportedly revolted. This simply means that complaining works as Microsoft just made a U-turn on ads on the Windows 11 weather app.

Microsoft Windows 11 Ads

Microsoft Windows 11 Ads

It now looks like complaining does work. This is so as Microsoft has now pulled a U-turn when it comes to cramming one of the most popular apps with ads on Windows 11.

As reported by Windows Latest, Microsoft had just recently changed the Weather app in Windows 11 to be based on the weather service by the MSN website. And while this ordinarily would not have been too much of a controversy, as web-based apps can take up less storage space and then also run more quickly than popular traditional Windows apps, Microsoft however still found a way of annoying users simply by adding ads into what was once known as an ad-free app.

This Is Not the First Time Microsoft Has Tried Ads on Its Products

This as you should know is not the first time Microsoft has riled up users by forcing ads into its products, but it however looks like this time it went way too far, with the backlash on social media and via the feedback site of Microsoft causing the company to drop ads from the app quietly – or at least in some parts of the app.

Users will no longer see ads on the home screen of the app. But as Windows Latest has noticed and has been confirmed, if you get to click on another page within the app such as Forecasts, there are still ads.

Other Ways the App Still Displays Ads

Also on the app if you get to click on “See full forecast” directly from the weather widget, you will end up on the weather website of MSN which as you already know also displays ads. this annoyingly also opens in the Edge web browser of Microsoft, and if in the event you don’t have it set as default, you will get a pop-up asking you to change the setting.

All of these adverts and nagging pop-ups can make Windows 11 feel like a chore to utilize, so I am really excited that Microsoft seems to have taken to heart some of these complaints and criticisms.

How Microsoft Is Doing the Right Thing

A company that listens to customer feedback and is committed to making relevant changes is always good and should be appreciated. However, while I would very much love this to be a sign that Microsoft is re-evaluating its complete approach to ads in Windows 11, unfortunately, I don’t really think that’s the case here.

Will This Be the End of Ads on the Weather App?

The fact however that Microsoft quietly dropped ads from the first page of the Weather app without any form of acknowledgment makes me think that Microsoft is not completely fond of this very move and could however reintroduce ads just as quietly as it took them away.

Also, with ads just being removed from one screen in one app also makes me think this is a move that is not going to be replicated in another place. It all kind of feels a bit like Microsoft has begrudgingly taken down the bare minimum of ads.

And even though this is quite a positive move from the end of the company, Microsoft has quite a lot more to do in it ever wants to address the concerns of many people properly in regard to the liberties it is taking with Windows 11.



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