To grow your small or medium-sized business, you can advertise with google for free. There is no doubt that when your business becomes more visible, you tend to attract more potential clients.
In this article, you would be educated on how to advertise with google for free. In addition to this, you would discover some free google ads for your small or growing business. To learn more, keep on reading.
Advertise with Google for Free
You may be surprised to know that not all forms of advertisements require a payment. You can advertise your business, offers, products, or services on google for free. Google is one of the largest search engines and advertising with it would certainly increase your visibility and grow your business.
There are two ways you can choose to display your ads on google. This includes the “Google Search Network” and “Google Display Network”. The most efficient is the Google Search Network.
The Google search network displays your ad campaigns on the search results page of customers who search for keywords related to your ad. Other tools related to this method is the Google maps, Google shops, and Google play. Having known this, let’s move on to how you can advertise with google for free.
How to Advertise with Google for Free
In order to get more traffic, leads, and sales for your business, you need to make your products and services more visible to google. To advertise free with google, follow the steps outlined below:
- Open the web browser on your internet-connected device.
- Click on the search bar.
- Enter google.com/buisness into the search field and click on the search icon.
- On the opened page, scroll down and click on “Manage now”.
- Type in your “Business name” in the required field and search for it.
- If you do not find your business, select “Add your business to Google”.
- Fill in your “Business name” and “Business category” in the required field.
- Click on the “Next” button.
- Indicate if you want to add a location.
- Add your “Business address” (this is optional).
Follow the rest on-screen instructions to successfully create a google business account. Having done this, you will be asked to verify your business. Follow the prompts on your screen to do so.
When your google business account has been created, you would get free advertising on google.
Free Google Ads for Small Business
As a small business owner, there are two free tools on google you can advertise with. These days, you need more than a social media page or a website to place advertisements.
The good news is that it’s easy to get started with these ad tools. They include:
Google Analytics
Google Analytics is a free tool to use. It also helps you keep a track of how the visitors to your website interact with it. With this ad tool, you can get a detail of the particular platform where most of your traffics and leads come from.
With this, you would be able to focus on posting on that platform to get more potential customers. To learn more about google analytics, you can click here now.
Google Business Profile
This is another free advertising google tool. It lists your business when users search for you on Google or with the google map. It also gives short details of your business such as; the address, phone number, opening address, and reviews of the business.
You also get data containing the people who visited your website with the Google Business Profile record. To get started, you can follow the steps outlined above on how to advertise with Google.
You should know that you don’t need to spend money before you advertise with Google. With the knowledge from this article, you could start with any of the google ad tools to advertise for free.
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