Netflix’s ads supported tier will launch on November 1. Reports right now claim that the ad-supported tier of Netflix (Netflix with ads) will officially go live in multiple counties come November 1.
Netflix’s Ads Supported Tier Will Launch On November 1
The streaming giant is planning to launch its new ad-supported plan on the 1st of November in many countries as reported by Variety on Thursday citing sources from the industry. The ad-supported plan will go live on November 1st according to many reports and this is including the United States, United Kingdom, France, Germany, and Canada.
Netflix Is Reportedly Moving Up the Launch Window
Netflix is now reportedly moving up the launch window in order to get ahead of the new ad-supported plan of Disney Plus which is reported to launch on December 8. It was reported previously that the new subscription plan of Netflix would roll out just before the year runs out, although it was reported by Bloomberg that a wider launch may come in the early parts of 2023.
Reports also claim that Netflix with ads will cost users between $7 and $9 every month which is roughly half of the current standard plan of the company which normally costs $15.50 monthly. During kid’s shows, ads will not be shown as previously reported by Bloomberg and subscribers will not be able to download content on the platform for offline viewing.
Netflix Looking For a Cheaper Ad Supported Plan after Reporting Loss in Subscribers
After the report of Netflix losing subscribers in almost a decade back in April, Reed Hastings, co-CEO of Netflix revealed that the company was then looking at a cheaper, ad-supported plan for Netflix after many years of dismissing advertising on its platform. The company also plans on starting to charge users for password sharing in the coming year.
The changes coming to the platform is coming amid the so-called streaming wars which have now unleashed a wave of newer services and this is including Apple TV Plus, Disney Plus, Peacock, HBO Max, and Paramount Plus, and many options for consumers.
What Netflix Has To Say About This New Plan
A spokesperson from Netflix said that the company is “still in the early days of deciding how to launch a lower priced, ad supported tier,” stating that “no decisions have been made.”
