Netflix still brooding over its $7 to $9 monthly price for its ad-supported plan. If this is true then it would be about half of the original cost of its most popular ad-free membership plan.
Netflix Still Brooding Over Its $7 To $9 Monthly Price for Its Ad-Supported Plan
According to various reports, streaming service giant, Netflix is at the moment thinking about pricing its new ad-supported plan at $7 to $9 monthly. This would be up to half the price of its most popular ad-free plan which costs $15.50 per month.
And as Netflix prepares to introduce advertising to its platform for the very first time, it is being cautious in regards o striking the right balance between attracting budget-minded viewers and also offering a non-jarring experience on the platform as per a report on Bloomberg on Friday.
Netflix is also planning to sell up to 4 minutes of ads for every hour on the new plan and will also show ads during and before some programs on the platform and not after, Bloomberg reported stating unnamed sources that are familiar with the plans of Netflix.
How the New A-Supported Tier of Netflix Will Work
When asked for a comment on the matter, Netflix did not respond. Earlier, Bloomberg reported that ads will not be shown during children’s shows and subscribers also will not be able to download content for offline viewing. The new ad-supported plan of Netflix could start rolling out in at least six markets in the period of the last three months of the year, Bloomberg stated on Friday. A full launch is however expected to come in the early parts of 2023 but plans could change.
Netflix Reported Its Very First Subscriber Loss in a Decade Last April
When Netflix reported its very first subscriber loss in a decade this last April, co-CEO of the service, Reed Hastings reversed years of dismissing any interest in advertising by revealing the company was taking a look at cheaper, ad-supported options and plans. And starting next year, the company is planning to begin charging for the sharing of passwords.
Similar and rival streaming platforms and services such as Hulu and Disney Plus have all recently announced new ad-supported plans as part of their various lineups.