You won’t believe it, the events app on Facebook now has a hundred users and more are still going to make use of it. Every day, more than 100 million people use Facebook events to discover things they can do with their friends from festivals and 5Ks to neighborhood fairs and nightlife.
With hundreds of millions of events shared on Facebook every year, the fear of missing out is becoming a thing of the past. If Facebook can boost overall usage of its Events feature, no matter how people get to it, it could solidify one of its biggest differentiators versus competitors.
No other social app has a vibrant events community, while event platforms like Event rite lack full-fledged social features. Plus, if Facebook can demonstrate that it’s the go-to place to discover what’s going on locally, it could attract more ad dollars from event promoters.
Facebook Events App
The Facebook Events app helps you browse nearby happenings, see the dates of your upcoming Facebook Events as well as imported calendars, and aggregates wall posts and alerts from Events to declutter your main app’s notifications.
If you’re looking for something to do this weekend or even right now, you can easily browse event recommendations based on time, location, and your interests. Explore events happening where you are or in places you like to go using the interactive map. You can also search for events in any city if you’re planning ahead for a trip.
The app is designed to help Facebook’s extroverts and event promoters better discover and manage events. That trickles down to a better experience for everyone else as these users invite friends to events using Facebook.
About Facebook App Events
Events are actions that people take on your website, in your app or in person. App events are the actions people take while using your app and they can be used for ad targeting, optimization, and measurement solutions. Receiving these actions helps to improve the efficiency and impact of your Facebook advertising campaigns.
Allow Guests to Invite Friends
If you’re making a private event and you’d like to let guests invite others, you can turn on Guests Can Invite Friends. Letting guests invite means that they can invite others to the online event, including people you may not know or who are not Facebook or Messenger users.
How the Facebook App Events Works
When you open Events, you can quickly catch up on new events your friends are interested in, recently-announced events by the Pages you like, and updates from events you’re already connected to.
Finally, you can keep track of all of your upcoming events in the calendar, which lets you see which days you’re already attending an event and when you’re free. You can even choose calendars you want to add from your phone and view them alongside your Facebook events, so it’s easier to make plans.
How to Create Facebook Event
Below are tips on how to create an in-person facebook event;
- In the top right of Facebook, click, then Event.
- Click In Person.
- Add the event details.
- Tap Create Event.
Your event opens and you can share posts, invite guests, add a cover photo, and edit event details. You can get more details here.
