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Samsung Leaks New Notched Tablet on its Own Website
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Samsung Leaks New Notched Tablet on its Own Website

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Apple and Samsung Are still in control of The Smartphone Market Apple and Samsung Are still in control of The Smartphone Market. According to SlashGear, Canalys recently released its latest statistics for the smartphones market, and the analysis is great new for both apple and Samsung. Apple came in first place with 22% when it comes to worldwide shipments n Q4 2021, while Samsung took the second place with around 20%. Well, unfortunately for smartphone makers of other brands, there was a very big chasm between the top companies and the remaining of the market. Apple and Samsung Are still in control of the Smartphone Market In third place is Xiaomi in third place with around 12%, while Oppo in fourth place with 9%, and Vivo came took the fifth position with around 8%. The major difference between the top two companies’ leave’s us to wonder if any other smartphone would be able to rise and take their spots. While some other companies have gotten quite close to dominating the market, there is still a number of challenges that they are required to overcome, and so far, it would not be an easy job for them. Branding and Budget The biggest benefits of Samsung and apple is their branding. It doesn’t matter where you reside, Apple and Samsung are the world’s most recognized brands. The recognition of the two brands is one of the biggest advantage the companies have, and this makes it easy for them to draw attention and market their latest models. As a matter of fact, it is not uncommon for the two brands have a lot of people waiting to purchase new phones available on the day of release. In contrast, a lot of smaller brands lack the name and the recognition or even the budget to easily gain. As a result, they get to even rely on the much larger events which includes as CES, to Promote their products. Needless to say, the pandemic has been quite hard on such companies, as a lot of events have either had to get canceled or even altered significantly. Chain of Supply Another big problem that other smaller brand gets to encounter is matching the supply chain of Apple and Samsung. Based on their size, and the volume of products that the companies make, both of them get to secure their supply chain, and purchasing up memory and components, to an amount the companies that are much smaller cannot do. While this challenge can be something significant to overcome under the best circumstances, it is a much bigger challenge during this pandemic period when the global supply chain is already under pressure. National Security Concerns in China Huawei came quite close to taking the spot of Samsung and iPhone. But unfortunately, it soon found it self banned by the US and it allies forced to sell off part of its phone business, and cut off from their suppliers, both in software and hardware. The issues with Huawei show another major challenge big companies would have to encounter in other to topple the two biggest smartphone companies. Based on various economic factors that includes being where a lot of the world’s electronic devices get manufactured, Chinese companies have tangible competitive advantages over several companies elsewhere. Whether fair or not, a lot of Chinese companies have often come under criticism for aiding Beijing in their spying efforts. To add, there have also been some well documented cases of other chines companies stealing intellectual property from other companies that are operating in China. It is these factors that bring about the mistrust of countries around the world and often lead in sanctions and bans that impede such companies’ chances to compete.
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Apple and Samsung Are still in control of The Smartphone Market

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Samsung reports first cell phone chip with AMD beam following GPU
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Samsung Reports First Cell Phone Chip with AMD Beam Following GPU

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Samsung Galaxy S21 Deals for January 2022
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Samsung Galaxy S21 Deals for January 2022

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Samsung's Galaxy S22 Arrangement Comes To Fruition in Informal Leaks
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Samsung’s Galaxy S22 Arrangement Comes to Fruition in Informal Leaks

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Samsung Phones to Receive Android 12
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Samsung Phones to Receive Android 12 – One UI 4 Rush

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Samsung Moves to Merge Consumer Electronics and Mobile Businesses
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Samsung Moves to Merge Consumer Electronics and Mobile Businesses

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Samsung set to announce a new $17 billion advanced chip plant in Texas
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Samsung set to announce a new $17 billion advanced chip plant...

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Samsung Releases Android 12-Powered One UI 4 for Galaxy S21 Phones
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Samsung Releases Android 12-Powered One UI 4 for Galaxy S21 Phones

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Samsung Galaxy S21 FE Might See a Release Date Soon
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Samsung Galaxy S21 FE Might See a Release Date Soon

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