Surely you must have heard the platform called facebook watch or you must have experienced it. The Facebook watch is a VOD (video-on-demand) operated or run by Facebook. This platform offers personalized recommendations for videos to watch and also saves your data. Unlike other video streaming platform, Facebook does not consume data while it streams its videos for you. And Facebook monetizes the videos through mid-roll advertising breaks, also facebook watch time was officially launched and became available internationally to all Facebook users. Facebook is considered unique from other streaming websites. Because the contents displayed are original and free for the viewing of all Facebook users.
How to Use Facebook Watch to Reach Customers
Yes, you can definitely use this facebook watch platform to reach your customers. According to the Facebook press release, the facebook watch platform is created for all creators and publishers. The facebook watch platform was designed to find an audience. And to also build a community of fans, and earn money for their work. Below are a few tips marketers can use to reach their audience.
- Use serialized content: in case you are a professional looking to show their business. You should consider hosting a regular show addressing pain points and viewers submitted questions. And normally small business owners are going to benefit. The keyword-driven content that can bring customers to their Facebook pages and websites.
- Live stream events: it does not matter if it is a business annual conference. Or a demonstration of how the business maintains a fleet of safety vehicles. The Streaming of live content allows the viewer a glimpse of a behind-the-scenes look.
- Video podcast: launching a podcast can be very helpful in introducing your business to customers. Facebook, with the facebook watch, has been said to have gone to the next level. With this platform. You can occasionally create a video. Or record podcast episode to either interact with a live audience or incorporate visual cue into an aural medium. Usually, you can bring up one or two celebrities to have a word or two about your business. Or rather give them a talk show to increase your business customers and create awareness.
Above are three interesting strategies you can look into. Or consider increasing your business sales via the facebook watch platform. Also, it is good you look into these tips. As Facebook is one if not the most populated social media in the world.